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How Stickly actually works

Most club recommendation tools ask for numbers you'd only know if you'd already had a fitting — which is the exact problem they're supposed to solve. Stickly doesn't. Every question has a second form: don't know your swing speed, give a carry distance instead. Don't carry a handicap, an average score works. Neither answer is treated as the "real" one — they're both first-class inputs to the same model.

What it's built on

The recommendations come from a model trained against a real, curated equipment database — driver, fairway wood, iron, and wedge specs, sourced with attribution from the Golf Equipment Database (GolferX, CC BY-SA 4.0) — not a hand-picked list of clubs someone thought looked good. Your profile gets matched against those real specs, and every club that comes back carries a Stickly Score and the specific reasons behind it, not just a number. If a recommendation doesn't make sense to you, the reasons are there to check it against.

What this isn't

This is a starting point, not a replacement for an actual fitting. A real fitter watches your swing on a launch monitor; Stickly works from what you tell it. That's a meaningfully different — and meaningfully more accessible — thing, and we'd rather say so plainly than let the score imply more certainty than it has.

How Stickly makes money

Some of the retailer links on this site are affiliate links, and Stickly may earn a commission if you buy through one. It doesn't change which clubs get recommended or how — the model doesn't know which retailers pay a commission when it scores a club. If something ever felt like it was being pushed rather than recommended, that would be a bug, not a feature.

Have a question, a correction, or a club to suggest? The tool page has a form for both at the bottom.